How do insurers and brokers swiftly and easily identify digital customers?
It is more and more difficult for insurance providers and brokers to create meaningful connections, generate engagement and build long lasting customer relationships in a digital world, where customer expectations of speed, personalisation and convenience continue to become ever more sophisticated.
How do they swiftly and easily identify those customers who are not what they seem and are purchasing insurance with the intention of making fraudulent claims, taking into consideration the volume of quotes they handle on a daily basis?