CRIF is proud to celebrate 20 years of CRU Electronic Messaging (CRU EM), a service that helps UK insurers streamline and digitalise their claims processes.

Over the past two decades, CRIF has supported numerous insurance companies to streamline their digital journey. As the only fully end-to-end electronic messaging to the Department of Work and Pensions, the service allows for a two-way exchange that includes document submission, reminders and diarizing facilities of any open claim, speeding up claims processes. CRU EM enables insurers to enhance efficiency, reduce manual effort and improve customer outcomes.

"We have had a long-standing relationship with CRIF as early adopters of the CRU EM service within our Personal Injury department, having used the service since 2005. Thank you CRIF and congratulations on this milestone!" Rebecca Sparey, Supplier Manager, LV= General Insurance
“Zurich has worked with CRIF to create a smooth digital journey, specifically through its CRU Electronic Messaging (CRU EM) service. As the only fully end-to-end electronic messaging to the Department of Work and Pensions, the service allows for a two-way exchange that includes document submission, reminders and diarizing facilities of any open claim, speeding up the claims fraud process. At Zurich, we’re committed to offering our customers the most comprehensive, streamlined services possible, and our partnership with CRIF over the last twenty years has played an important role in helping us achieve this. We look forward to continuing to work closely with CRIF and building on our existing relationship, in order to provide our customers with a first-rate service that meets all their insurance needs.” Scott Clayton, Head of Claims Fraud, Zurich
Sara Costantini, CRIF’s Regional Director for the UK & Ireland, said: “This milestone marks 20 years of dedication to supporting both the insurance industry and our customers. Looking ahead, we remain committed to driving innovation in the digital age by prioritising quick response times, greater operational efficiency and smoother customer experience.”